ASBM

BBA Rural Management

BBA Rural Management

Collabration

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Program Key Stats

2021

Admission Session

Any Student passed 10+2 Arts/ Science/
Commerce

Eligibility criteria

3 Years

Duration

₹ 180750

Fees

Program
Overview

Majority of India’s population (68.4%) live in rural areas. It contributes 37% to the country’s GDP. The rural economy has a vast potential for development through micro, social and innovative enterprises. Hence, the rural socio-economic development has to be augmented through capacity building and human resources development in the critical areas of market linkages, rural entrepreneurship, rural technology development, micro-finance, livelihoods and skill development, natural resources management, management of agriculture and technical assistance in the areas of health, education, management of village administration, sanitation and infrastructure development. BBA (Rural Management) degree focuses on multidisciplinary approach to equip the students to tap the emerging and growing opportunities in the public and private domains of rural sector.

This unique 3-yaer BBA programme in Rural Management is offered in collaboration with Mahatma Gandhi National Council of Rural Education, Ministry of Education, Govt. of India with community engagement methodology that has been positioned as a big game changer for rural communities. This programme focuses on the fundamental concepts and theories of rural management in general and rural businesses in India in particular. This will provide a strong foundation through a blend of courses through which students gain an appreciation and understanding of the humanities, behavioural sciences, social sciences and natural sciences knowledge, attitude and skills required for rural management discipline.

This programme will dwell into specially identified rural oriented courses that cover general principles of management and the core subjects provide students with basic analytical decision making and interpersonal skills.

Why BBA
Rural Management

  • Designed on semester pattern
  • Case based innovative teaching pedagogy
  • Experienced faculty from industry, profession and academics
  • Rural immersion programme
  • Practicals and projects
  • Continuous evaluation pattern
  • Institute owned transportation facilities
  • Separate hostel facilities for boys and girls inside the campus
  • Arrangement for CAT/MAT and CA coaching in the campus, provided minimum viable number of students register for it. The normal fee structure of the Institute does not include this facility.
  • Special coaching to the students staying in the Institute’s hostels. The coaching classes will be held after the normal class hours. No extra fee will be charged for it.

Course Curriculum

The programme consists of 27 Theory Papers of 2500 Marks. In addition to the theory papers, the students will also undertake and present Dissertation of 100 Marks during the three years of study.

Further, there will be around 40 hrs. of classes for each 100 marks paper in a Semester. A student has to attend a minimum of 75% of classes in a Semester to be permitted to appear at Semester examinations.

Semester - I

  • English-1
  • Regional Language(Free Elective 1)
  • Rural Society and Polity
  • Foundations of Management and Entrepreneurship
  • Ecology and Environment
  • Business Analytics – 1
  • Management Decision Making Tools
  • Field Work Segment–(15 days)
  • Rural Immersion- Do PRA / PLA Exercise and submit the report.
  • Village Survey on Jal Shakthi – Use Jal Shakti Manual and submit a report
  • Village Sanitation survey and submit a report

Semester – II

  • Business Communication
  • Regional Language (Free Elective 2)
  • Financial Accounting
  • Organizational Behavior
  • Business Environment
  • Business Analytics-2
  • Rural Marketing Management
  • Field Work Segment: Working in a Rural Enterprise (1 Month)
  • Working in a Grameen bank, Panchayat, Zilla Parishad Office, Swachh Bharat Related Project, Village Post Office, Community Based Organisations, NGOs and SHGs. Staying in the village is mandatory during the period

Semester – III

  • Agronomy
  • Panchayati Raj
  • Natural Resources Management
  • Water and Sanitation Management
  • Public Health Management
  • Business Laws
  • Rural Institutions, Planning and development

Semester – IV

  • Rural Livelihoods and Production Systems
  • Rural Finance
  • Human Resource Management
  • Understanding WASH Organizations and SDGs
  • Cooperation and Collective Action
  • Financial Management
  • Rural Economy
  • Field Work Segment Rural NGO experience (1 month)

Semester – V

  • Strategic Management
  • Rural Entrepreneurship (With components of WASH)
  • Change Management

Semester – VI

  • Field Work Segment

Let us help you to make the right career decision

FOR WHOM

  • Any Student who has passed +2 Arts/ Science/Commerce or its equivalent public examination.

ELIGIBILITY

  • Passed Class 12 in any stream from a recognised board with a minimum of 45% aggregate.

Faculty

Dr. Apurva Sahay

Assistant Professor

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Dr. Barada P Mohapatra

Assistant Professor

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Dr. Bhagaban Jayasingh

Professor & Dean

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Dr. Bhakta Bandhu Dash

Sr. Assistant Professor

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Dr. Biswajeet Pattanayak

President & Professor

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Dr. Haradhan Das

Professor

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Dr. Jhum Swain

Assistant Professor

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Dr. Jyoti Ranjan Mohanty

Professor

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Dr. Kalyan Shankar Ray

Professor

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Dr. Kaushik Nagadev Bhuyan

Assistant Professor

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Dr. Manmath Nath Samantaray

Associate Professor

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Dr. Padmanava Mohapatra

Sr. Assistant Professor

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Dr. Phalgu Niranjana

Professor

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Dr. Rupsa Mahapatra

Assistant Professor

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Dr. Sachidanand Sogala

Adjunct Professor

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Dr. Shekhar Murthy

Professor

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Dr. Smaraki Pattanayak

Assistant Professor

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Dr. Sunil Kumar Das Bendi

Assistant Professor

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Dr. Susanta Kumar Kanungo

Adjunct Faculty

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Dr. Thomas Mathew

Professor Emeritus

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Prof. Avijit Mondal

Assistant Professor

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Prof. Pratap Kumar Pati

Assistant Professor

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Prof. Saroj Kumar Bishey

Assistant Professor

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Prof. Swasti Suvasweta Satpathy

Assistant Professor

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